The people behind the idea.
Two strands meet: Cyrille Vanhulle’s experimentation and Théophile Nogrix’s visual design.
From experimentation to a project.
Cyrille Vanhulle is introduced as Tosma’s president and cofounder in episode 112 of Parlons Canna, published in December 2023. He describes searching for an alternative to tobacco, experimenting in his kitchen and developing the project with his friend Tao.
TOSMA company records also identify Cyrille Vanhulle as president of the SAS. This historical position does not establish a current commercial role.
Giving the idea a visual identity.
Working as Taonox Design, Théophile Nogrix includes Tosma in his portfolio. He describes creating its brand identity, visual materials and products. His 2022 portfolio names Cyrille Vanhulle as a project collaborator.
These records document a direct creative contribution. They do not establish ownership shares or a complete list of shareholders.